It’s easy to spot one. Basically all the ecommerce platforms that you come across will tell you that they are the best or the right one for your business. I’ve yet to come across any that tells you that they are the worse of the lot. So if you’re looking for the best ecommerce platform, you would need to really list down exactly what you’re looking for. Are you looking for the best value for your hard earned money? Or are you looking for the ecommerce platform with the best templates? Or you want one that is completely customizable since you have a black belt in techno wizardry and would like to have complete control on how to tweak and customize the entire ecommerce software to how you want it to look and work. You could check out our best ecommerce platforms to get a rundown on which ecommerce solutions is good at what as some of the popular ones like Shopify, BigCommerce, Volusion and InstanteStore.
What’s The Enlightening Truth?
Right, now that we got that out of the way, here’s the truth that you really need to hear if you’re looking for ecommerce platforms for small businesses. It’s the type of quality content that you put inside these ecommerce platform providers that will make the difference. Because basically what you’re going to be paying for each month is a subscription fee to these ecommerce software provider to use their solution and that is only the beginning.
Focus On How To Get Ranked
You would need to pay close attention to how Google normally ‘sees’ websites. Because Google is the one that will decide on how your site gets ranked and that depends on what kind of content or keywords that you put in your web store to describe your business and products. Once you’ve picked the e commerce platform of your choice to host your store, I’d suggest that you also make time to populate it with proper keywords and link them internally and externally appropriately.
Make Sure Your Site Is Healthy
In order to make sure that your site is doing well, please take the time to check out this short 15 minute video by Google on how to give your website a health check up. The video encourages users to make use of Google’s webmaster tools which just needs your Google or Gmail account to sign in.
This will help you get off to the right start when starting an online website for your small business regardless of whichever e commerce platforms that you choose to run on. The best ecommerce software solutions will definitely have SEO features to help you along the way as well as useful and informative short tips that will help you to grow your business online.